Especially now amid COVID-19. Even so, you can attract new patients by merely having an active online presence.
I’m sure you have made modifications to patient workflow and disinfecting while protecting you and your staff.
It’s no different with your marketing. You have to do it; you need to develop a new process.
In today’s market, people are primarily communicating and accessing the internet through mobile devices.
Everyone tells you that you need it, but why?
I get asked this question a lot and I think that it’s a valid question. I mean really, how does your business fit in with all the social racket going on?
When social marketing is done right; meaning, you have a strategy and you post regularly, there’s really no better way to build your brand. You can’t beat it for the price and the coverage.
The main reason to ‘jump on board’ with social media marketing, is that it allows you to build your brand and your audience by being able to engage with a group (i.e. Facebook, Twitter, YouTube, Instagram and etc.) and on a more personal level, email (i.e., MailChimp, Constant Contact and etc.), like you’re reading right now.
Here are a few tips to get you started on the right track:
When building your online marketing platform, don’t forget the main ingredient, a website.
Your website is a very important part of your social marketing platform. This is your home base, the foundation of who you are and what your business is all about. Every company needs a website no matter what they sell. This is your chance to tell your story and set you apart from your competition. People want to know who you are and what you’re all about. This is where you can tell them how you can serve them and solve their problem.
